Word: billboarding
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...ending, as neither Republican efforts to stiffen the laws nor Democratic efforts to loosen them are getting anywhere in Congress. In the face of such inertia, gaming firms are getting brazen. One British outfit, Sportingbet, runs ads on ESPN for its Sportsbook.com site and recently put up a huge billboard in New York City's Times Square featuring a pretty model and the slogan EVERYBODY BETS. PartyGaming CEO Segal says big American media groups seem less reluctant to air gaming ads than they were. "The U.S. is a clear example of prohibition not working," says Peter Collins, an expert...
...nerve in University Hall—and despite all the specific rules laid out in the Student Organization Handbook, confusion remains.According to Judith H. Kidd, Associate Dean of the College, corporate sponsors cannot have a presence on campus, a rule intended to prevent Harvard from becoming a giant billboard. But then, how could Veritas Records partner with Adidas for last year’s CD-release party at the Roxy? And how come a Kirkland House junior had almost 600 hundred promotional bottles of Vitamin Water sitting in his room last spring, ready for distribution at parties and special events...
...Don’t Cha” may be tearing up the Billboard charts, but nothing is colder than their cover of Donna Summer’s “Hot Stuff...
...sixth and best album, The Joshua Tree, in stores for little more than a month, hit No. 1 on Billboard's chart this week. The album's first single, With or Without You, has made the band's heaviest mark on Top 40 radio and is already in the Top Ten. Other tunes on The Joshua Tree (the title was inspired by a California desert town where '70s Rocker Gram Parsons died) are likely to keep it company. U2 launched a scheduled 18-month world tour in Arizona just three weeks ago, will play the U.S. through mid-May, perform...
...instance, Marla Letizia, 52, was able to use her background as a television reporter to help launch her business, Mobile Billboards of Las Vegas. The four-year-old company, with sales of $1.5 million and 30 employees, features billboards on a fleet of seven trucks. The mobile-billboard industry, which is 99% male run, was new and exciting to Letizia and seemed to offer an entrepreneur a lot of potential for growth. "People thought I was crazy, a girly-girl like me who is careful with her hair and makeup working with truckers and going into such a 'guy' kind...