Word: billboards
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...billboard romances were so ephemeral. Martha Koch described herself as a "handsome, vivacious blonde," a typist for the American Military Government, who had tired of American men. When she appeared at the little cafe for her first meeting with the "well-situated and sophisticated" young man whose answer she had selected, she proved to be neither handsome nor vivacious nor blonde. She was thin, tired, brunette and nervous. But the young man was nervous too. Neither well-situated nor particularly sophisticated, he had just returned from five years in a Russian P.W. camp, had landed a lowly clerical...
Campaigns for Freshman Smoker positions, already packed with more stunts and gags than any in recent years, yesterday produced a cold-blooded "murder," a baby-kissing spree, a mammoth aerial billboard, and another owl-hunting expedition...
Last week, the Schunkelwalzer-in English, You Can't Be True, Dear-was the U.S.'s top tune according to Billboard magazine's weekly poll. Last year, a Chicago organist named Ken Griffin had. recorded it, thinking it was an old folk tune. A record distributer looked it up, discovered it was only twelve years old, and held by the U.S. Office of Alien Property. Its big royalties now go to the U.S. Government. That would make little difference to its German composers: Tunesmith Hans Otten was dead; Lyricist Gerhard Ebeler had dropped from sight...
Last week, Chesterfield was busily buying up other advertisers' contracts and erasing all the billboard ads at New York's Polo Grounds. The company would sponsor all telecasts of the Giants' home games next summer (over WNBT), and wanted no free riders (last year the Gem Blades billboard in Yankee Stadium stole Gillette's show). This summer, Chesterfield will make sure that the Polo Grounds is adorned with a big Chesterfield ad, deep in center field...
Oysters & Brahms. From 7:30 to 8 NBC was back with music, but no image except the usual billboard giving the station's name and some more coming attractions. At 8, NBC came to life of a sort with Americana, a yeastless televersion of Information, Please...