Word: bink
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...BINK! WHEN THE CALLAWAY GOLF CO.'S ULTRA-ENGINEERED Big Bertha driver connects with a common golf ball, the space-age sound is no auditory accident. Forget thwack or clink -- think of a high-performance computer firing up. The low- tech ball, meanwhile, has landed 20 to 30 yds. farther down the fairway than you expected. "I've played for 61 years," says 12-handicapper Thomas Dight, 76, a retired Long Island, New York, school superintendent who prowls the links all summer long in Wolfeboro, New Hampshire. "I've never seen anything like...
Behind the bink is Ely (pronounced E-lee) Callaway, 74, a Georgia-born supersalesman with L.B.J.-style hound-dog ears and aggressive charm. Already wealthy and successful at 54, he left the presidency of Burlington Industries to buy a 150-acre vineyard in Temecula, California. Rather than sit around and watch his grapes grow, Callaway developed top-grade wines and promoted them by traveling and offering low-cost oenophile seminars to hotel and restaurant employees. By 1982 Callaway was selling 73,000 cases annually...
Along the eight-lane highways that stretch forth like tentacles from San Francisco, it was the time of day that tries men's carburetors: the evening rush hour. Everyone wanted to get home at once. Trapped in a snarling, bumper-to-bumper tie-up, Salesman Bink Beckmann reacted with unusual calm; he had a unique way of keeping his blood pressure down. On a tiny slip of paper he scrawled, "Hold dinner; traffic tie-up"; then he reached behind him into a cage, seconds later sent a homing pigeon fluttering out of the car window. A pigeon fancier, Beckmann...