Word: birkbeck
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...sculpture parks, on the other hand, you get room to roam, fresh air and touch-friendly installations. Finding them isn't much of a problem. "There are countless amazing sculpture parks and gardens out there," says Cameron Cartiere, an arts-policy lecturer at the University of London's Birkbeck College. She oversees a global list at bbk.ac.uk/sculptureparks and has personally visited more than 100. Feel like following her example? Grab a windbreaker and discover just how invigorating art can be at the sites overleaf...
...Still, in a nation where every touch of boot to ball carries cataclysmic importance, "For any sport to try and successfully enter the market and build a large and sustainable fan base would be incredibly difficult," says Simon Chadwick, professor and director of the Birkbeck Sport Business Centre at the University of London. That won't deter them from trying. The NBA, which in 2006 plucked its top draft pick from Italy and featured 2007 regular-season and Finals MVPs from Germany and France, can "absolutely" grow to rival soccer's popularity in Europe, says Heidi Ueberroth, president of global...
...Premiership teams now have Chinese players on their books, and since welcoming South Korea's Park Ji Sung into their line-up in 2005, Manchester United have become big in Seoul. Three-quarters of South Korea's football fans see the club as their favorite European side, according to Birkbeck, and more than 650,000 South Koreans have signed up for a club-branded credit or debit card since their launch a year ago. By launching local-language websites, teams can tailor marketing to fit an individual country, drumming up local advertising and sponsorship revenue. As part of its lofty...
...money-spinning European club competition the following season. In the U.S. there are mechanisms such as salary caps in place to ensure a competitive balance, but there's no sign of anything like that in the Premiership. "What we have is almost like a two-tier league structure," says Birkbeck's Chadwick: "Those that can win the Premier League, and those that won't." That may not matter as much as you might think. Though only four different teams have won the Premier League since 1992, most fans seem unperturbed by a lack of competitiveness. Midway through a survey...
...Bachelors who recited the prize-compositions were perfect in their memory," noted George Birkbeck Hill, an Oxonian who published a book on Harvard life after several months of observation. "Their action--no doubt the result of training--was too monotonous. There was a movement of the hand so unvaried and mechanical that it added nothing to the force of the words...