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Word: birthdaying (lookup in dictionary) (lookup stats)
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Hallmark Cards prides itself on its ability to translate societal trends into greeting cards. So a few years ago, when Hallmark's marketing group looked into its demographic crystal ball and saw 78 million baby boomers hitting age 50, the company created boxes and boxes of friendship, birthday, anniversary and thinking-of-you cards, all designed to subtly flatter the aging boomer's flagging middle-aged ego. Shipped to Hallmark stores in 2000, the Time of Your Life line of cards was displayed in its own section and featured active midlifers looking youthful as they frolicked on beaches and dived...

Author: /time Magazine | Title: Marketing: Sell It to the Psyche | 9/15/2003 | See Source »

Carolyn A. McCandlish ’07 selected a customized ice cream cake for her friend’s birthday. The Wigglesworth resident said she was confident that because of the shop’s proximity to her dorm, the cake wouldn’t melt on the way back...

Author: By Jenifer L. Steinhardt, CRIMSON STAFF WRITER | Title: Dunkin’ Donuts, 31 Flavors Return | 9/15/2003 | See Source »

Right. And it's also my birthday, April...

Author: /time Magazine | Title: Q&A with David Blaine | 9/1/2003 | See Source »

...course, while the groups can change behavior, they are not intended to change a kid's underlying personality. Alexander is in many ways still an unusually gentle, quiet kid who says he prefers low-key celebrations of his birthday to large parties with lots of kids. But Peer Play Groups, which he says "helped me so much" and which he has no immediate plans to leave, has enabled him to feel more comfortable in social settings--and more willing to take the risks required for developing closer friendships. At lunch recently, Alexander chatted easily with his buddies about the cello...

Author: /time Magazine | Title: Reluctant Loners | 9/1/2003 | See Source »

...Happy birthday,' a lot. I congratulate people at work for achieving employee-of-the-month." LORENZO LAMAS, former co-star of such TV shows as Falcon Crest, on his latest job, providing greetings on a website, HollywoodIsCalling.com where B-list celebrities sell phone greetings to people willing...

Author: /time Magazine | Title: Verbatim: Aug. 25, 2003 | 8/25/2003 | See Source »

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