Word: bishops
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Dates: during 2000-2009
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...Bishop and Leventhal said they wanted to come up with a way for students from non-contested states to influence the election by partnering with students in swing states...
...Everyone who showed up was so excited to call that we got through all the phone numbers we had despite the low turnout,” said Bishop. “Also, a lot of kids took numbers to call later, so more people were involved than were actually there calling...
...then went down and did an event at Penn State and the shirts were really hot and it just took off: our first 400 shirts went in 30 minutes,” Bishop said. “We got a lot of publicity through the Penn State Collegian and local news, and a few days later they ordered 1,000 more shirts...
...Penn State, hundreds of people wore their shirts to events featuring Michael Moore and Fox News’ Mike Gallagher. Since then, Bishop and Leventhal were featured in Newsweek, and made it on to CBS’s “The Early Show.” They have also been contacted by ABC’s Barbara Walters, who requested t-shirts for the cast of “The View...
...order for this to become a national movement, we needed the help of the press” said Bishop. “We tried to use a gimmick or fad for a good cause by making the shirts cool...