Word: bisodol
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...Since then a procession of commercials boosting one product at the expense of another have bobbed up on the home screen. Promotions for Gulf Oil's Totem brand sandwich bags contend that they hold more than Union Carbide's Glad bags and Colgate-Palmolive's Baggies. Bisodol commercials trumpet its stomach-soothing effectiveness over Turns and Rolaids. A Beech-Nut gum ad stresses that each pack contains eight sticks and displays a Wrigley pack, which has only seven. A plug for a Volkswagen Type III sedan insists that it has just as much in its compact...
...like." Involvement in plots often landed Sallal in jail. He spent ten years as a prisoner, seven of them in solitary confinement in a dungeon at Hajjah, where he was chained to an iron ball. His stomach still suffers from the diet, and Sallal always keeps a bottle of BiSoDol near by. One of his first acts on getting power was to execute the Imam's director of prisons...
...Conflict, then simply Harry (which has become at Biow the working title for all new scripts). Finally, Winsor thought up The Storm Within, a title that seemed to have everything until the sponsor pointed out that it was just a thought too appropriate for the product it would plug: Bisodol. The show is now running five days a week on CBS Radio and CBS-TV as The Secret Storm...
...took along the $1.5 million-a-year Noxzema Chemical Co. account, which he had handled for more than 20 years, and the $500,000-a-year billings of Smith Bros. John P. Cohane, 34, brought along the $1.5 million business of the drug division of American Home Products (Anacin, BiSoDol, Kolynos...
...hard cash, 307,528 shares of stock (worth $18 million). It ended with a list of products that sounds like an inventory of a housewife's cupboards: Clapp's Baby Foods, Anacin, Black Flag insecticides, Old English Floor Wax, 3-inONE Oil; BiSoDol, Kolynos Tooth paste, G. Washington Coffee. The com pany also spread into sulfa drugs, serums, vaccines and, recently, into large-scale production of penicillin...
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