Word: bitefuls
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...better at persuading an indifferent, otherwise-engaged American public to support risky adventures abroad. That is a role Albright has long auditioned for from the U.N.; she'll step in as the CNN Secretary of State that Christopher never wanted to be. She is the master of the sound bite, explaining complex issues in 10-second phrases that lunch-pail Americans can understand. She became famous for searing one-liners against dictators like Saddam Hussein and corrupt Haitian generals. "You can leave voluntarily and soon or involuntarily and soon," she told the junta...
Clinton was cruising toward a clear majority of the popular vote and perhaps more than 400 electoral votes until two weeks ago, when the scandal surrounding D.N.C. fund raiser John Huang began to bite. Clinton lost ground he had held for months in part because he seemed to be forgetting the lessons he had learned about arrogance. He refused to answer questions about his party's fund-raising practices; this week the White House dribbled out new details of additional meetings between shadowy lobbyists and Administration officials, including the President. Ross Perot's sure slide toward oblivion was halted...
...been weeks if not months since the media have been able to persuade either themselves or their audience that there was any real uncertainty about the election result--at least on the presidential level. And second, President Clinton's brilliantly successful re-election strategy of good times, bite-size issues (school uniforms) and soaring but empty imagery (bridges hither and yon) does not lend itself to grand historical theorizing or to bold claims about what the voters were trying to say in rewarding...
...based people. The problem was that swing voters, by and large, were thinkers, not feelers. To win over these skeptics, who were sick and tired of grand schemes and unfulfilled promises, Clinton would have to make a strong statistical case for his record, then roll out a parade of bite-size, easily understood policies that could remake his image step by step by step...
...national brand name and scrappy style, "MCI was ready to beat the crap out of the regional phone companies even before the British Telecom deal," says David Goodtree of Forrester Research, a Massachusetts consulting firm. With BT behind it, Goodtree observes, MCI could take a $10 billion bite out of the local phone market within three years. And with that as a base, MCI could expect to broaden its No. 2 share of the $65 billion U.S. long-distance market; that currently stands...