Word: biztravel
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Dates: during 2000-2009
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...year's record flight delays, biztravel.com began compensating customers for jet lag on six airlines. The payout policy--$100 for 30-min. delays, $200 for an hour and a full refund after two--boosted sales 50%. But playing airline roulette has cost the site $1.7 million since May, so Biztravel recently shrank tardiness refunds 75%. (A $100 max is better than nothing.) Another plus? Automatic rebooking on cheaper flights so you can pocket the difference...
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