Word: blanketing
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...example, he claimed that 97 percent of the risk of tainting the blood supply with HIV is removed by questioning. The solution, then, is to change the questioning process so it reflects the realities of the modes of HIV transmission: ask individuals about their specific sexual behaviors, not just blanket statements about their sexual activities. “There are no questions of protected sex. There are no questions about monogamous relationships,” said Feldstein, who is also a Crimson editor. “If you are heterosexual and you’ve had sex with a different...
...brands that P&G's ethnic-marketing division manages are ranked No. 1 among Hispanics in their categories, and five others are ranked second. "Senior management has tested our will and challenged us to blanket the market," says Graciela Eleta, director of P&G's Multicultural Business Development Organization, a unit the conglomerate created in 1999 to reach African, Asian and Hispanic Americans. "We Hispanics like to see who's going to put toda la carne al asador," says Alex L??pez Negrete, president of Lopez Negrete Communications, a Houston-based Hispanic marketing company. "All the meat on the grill...
...shops have to make tough decisions about where to build storefronts. National advertising spurs airport rentals, but generating neighborhood sales often requires a more personal touch, starting with national insurance companies and working all the way down to local operators like Keenan. In the late 1990s, Hertz tried to blanket the country, then pulled back when the company couldn't open locations quickly enough to be successful...
...more than 1 million people found that those who slept more than 7 1/2 hours a night tended to die a little sooner than their more sleep-deprived counterparts. But there is a wide enough variation in the data that you can't use the results to make any blanket statements about how much any individual should sleep. Nor can you assume that you're endangering your health if you sleep longer...
...October, the State Department issued a blanket denial of visas to 65 Cuban scholars scheduled to attend a Latin American Studies Association (LASA) conference in Las Vegas...