Word: blistex
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Dates: during 1990-1999
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...BLISTEX...
...join the girl's game of jelly-like muck? While many Harvard alpha-males prefer a phallic stick of lip protection, everyone knows that only a finger-applicant can reach those hard to reach spots on the side of the mouth. For minimal wuss-ness in a can, consider Blistex's Daily Conditioning Treatment (DCT). With an SPF-rating of 15, Blistex DCT provides safe, comfortable and secure balming. And its small size betters many of its larger competitors that seem to thrive in bulkier and unwieldy residences, far too big for the pants-side pocket...