Word: blitz
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...else on the planet. Over the past 15 years, Iglesias, 39, has reportedly sold some 70 million albums worldwide. But you'd mention the name Julio Iglesias to most Americans and they'd say, "What?" At least until this past winter, when Julio started a U.S. publicity blitz, having paid Cowan a rumored $2 million to drop his name massively. It seems to have worked. During his current U.S. tour, Julio packed halls in Los Angeles, Las Vegas and New York City. And his first American album isn't due out until May. Face it, Julio Iglesias...
...bankers' blitz is stirring a backlash. Senator Bob Dole, a central target of the lobbying effort for his role in the passage of the tax bill, has turned on his tormentors with particular vigor. At a meeting of the A.B. A. last month, he accused it of waging an "unscrupulous" campaign with lobbying tactics that had reached "a historic low." Both Dole and Regan have publicly suggested that banks already pay less than their fair share of taxes. A congressional report last year said that in 1981, commercial banks paid only 2.3% of their profits in federal Income taxes...
...National Collegiate Athletic Association's book of rules and manners. Merely by negotiating, emphatically by signing, he met the N.C.A.A.'s classic criteria of a pro. The Canadian Football League romanced Walker two years ago. The N.C.A.A. permits a man to hear an offer. More recently Chicago Blitz Coach George Allen, never one to wait for a draft choice in his National Football League days, simply mailed Walker a contract to play in the U.S.F.L. That may have been what started drawing Herschel offsides...
McManus says repeatedly that the John Birch Society has been "victimized" by that and other incidents. That may be so. A negative media blitz against the Society escalated just after it began to establish a sense of legitimacy the public had never before allowed. Since then, the Society has tried to rebuild itself by softening some of its earlier stances while still maintaining that a decentralized powerless national government will cure society's ills...
...Intermediate-range Nuclear Force (INF) negotiations and Strategic Arms Reduction Talks (START), both of which are under way in Geneva. In sending Bush to Europe and Secretary of State George Shultz to Japan, China and South Korea, the Administration was trying last week to counter the Soviet p.r. blitz with some salesmanship of its own. The American emissaries carried no fresh initiatives of real substance. Instead, they sought to reassure America's allies with friendly rhetoric and promises of flexibility on both arms control and other tender issues. To a large extent, each man succeeded, though Reagan...