Word: blitzing
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...Their defense brings a lot of pressure and uses a lot of blitz packages with one-on-one coverage downfield," senior quarterback Brad Wilford said. "It is a personal challenge to get the ball to a receiver one-on-one before the rush gets...
...other candidates don't do retail politics in California, the most populous state in the Union, which has historically conferred its electoral riches on candidates who blitz the state with advertising and large public appearances...
That, of course, is Sega's game plan. Launched in a $100 million marketing blitz last week in the U.S., Dreamcast is the first in a succession of machines that promise to bring real computing power for all the family to use. The graphics are far more realistic than those of even the best PC software on the market today and just about as textured as television. And while certainly designed for games, Sega's new consoles are capable of electronic wizardry that should turn even game-playing agnostics into believers. Dreamcast, for instance, comes equipped with a 56K modem...
However, the recent spending blitz also reminds us of other building concerns that have long remained neglected. First-year dormitories need better lighting. As every year passes the need for a true student center with space for group offices and meetings is ever more evident. And it certainly would be nice to see a 175-foot sky crane above our decrepit excuse for an athletic center...
Countless people swear that ginkgo has changed their lives. So effective has the advertising blitz been that ginkgo products seem to be leaping off the shelves. Even old-line pharmaceutical houses are offering their versions of brain boosters. In their first year on the market, Bayer Consumer Care's new vitamin pills, spiked with ginkgo--and sold under the label Memory and Concentration Formula--took in a cool $8 million...