Word: blogging
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...Anonymous blogs also did not make the cut. It is too difficult to understand the agenda of a blog where readers cannot figure out the writer's identity and potential motivations...
...final major metric was frequency of posting. If a blog had very good content, but the author only posts once or twice a month, it becomes too hard to follow without referring back to the same story and waiting for weeks for it to change...
...Financial information on blog sites is not readily available. Most financial blogs are much too small to bring in enough direct revenue to support their writers. Some have newsletters, but it is impossible to know what they yield. A number run Google AdSense links on their sites to generate ad revenue, but, based on data gathered from a few financial blogs, if a site is not in the top of its category as measured by audience tracking sites like Quantcast, Alexa and Compete, it is unlikely to have enough revenue to support even one or two people...
...Over the last month 24/7 Wall St. has looked at more than 100 financial blog websites. The list came from those blogs mentioned at major media sites and the largest aggregators of financial blogs, SeekingAlpha and BloggingStocks. We also reviewed the lists of "blogrolls" -favorite blog lists-at long-established financial blogs like The Kirk Report and financial commentary sites like Minyanville...
...Original content was our most important measurement: specifically, content that was well-written, well-researched and crisp. Blogs that were mostly aggregations of content from mainstream media did not make the cut. This meant that the majority of the copy had to be directly written by the blog's author...