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...different story. The event these days seems not so much a celebration of a cherished fruit as a paean to corporate America. Everywhere you go, you are reminded that "Ameritech presents the National Cherry Festival." Pontiac, Pepsi, American Airlines and A.1 steak sauce have attached themselves to the blossom. More than a third of the festival's $2.2 million budget is underwritten by some 60 corporations. The truth is, the festival hasn't been about cherries in decades--something that locals tend to acknowledge only in hushed tones. Around here, it's almost sacrilegious to diss the festival. "Most people...

Author: /time Magazine | Title: The Cherry Pie Monopoly: Sliced! | 7/6/1998 | See Source »

...Gates lieutenant who attended the final round of negotiations, recalls the Netscapers as being tense and openly distrustful. He attributes the breakdown to the "culture" of Silicon Valley. "The antibodies floating around in Mountain View were just too powerful to allow even a sensible business deal to blossom," he says...

Author: /time Magazine | Title: Netscape: Down For The Count? | 6/1/1998 | See Source »

...fission chain reaction. Altogether they unleash around 80 kilotons of atomic power, six times as powerful as the Fat Boy dropped on Hiroshima. The ground shakes sharply beneath the village of Khetolai, cracking houses and crashing plates to the floor. Eyewitnesses see a 325-ft.-high dust cloud "blossom like a lotus flower" high...

Author: /time Magazine | Title: Nukes...They're Back | 5/25/1998 | See Source »

...which fads blossom and wither within nanoseconds, some physical trainers remain skeptics. "There's nothing new under the sun, and that goes for Krav Maga," asserts Emil Farkas, a karate instructor. "They're simply using the Israeli angle as a sales tool to pitch basic self-defense...

Author: /time Magazine | Title: Choke! Gouge! Smash! | 5/4/1998 | See Source »

...oddly, scandal and trash may sometimes be transformed upward. Mere sleaze may blossom into art. Greek tragedy told stories more lurid than afternoon television does. (Next Jerry Springer: "Guys who murdered their fathers and married their mothers.") The tale of Mary Letourneau and the boy Vili even begins to touch us now with a certain screwball Romeo-and-Juliet poignancy. There's an interesting humanity in the tale, an aberrance with something almost sweet about...

Author: /time Magazine | Title: Love Is A Catastrophe | 5/4/1998 | See Source »

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