Word: blueprinters
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Andrés Duany is writing the blueprint for a greener human habitat. The Miami-based architect is the co-founder, with his wife Elizabeth Plater-Zybek, of the firm DPZ, and over the years he's become a leader in what's called New Urbanism. It's a philosophy of design that tackles not so much buildings themselves as the entire built environment. Duany and his peers in New Urbanism want to stem suburban sprawl in favor of medium-density towns and neighborhoods where houses, offices, shopping and leisure activities would all be within a walkable space. The automobile...
...Merle Sande recognized the impending epidemic and began putting together a plan for tackling the disease. By 1983 he had successfully lobbied for a dedicated hospital ward for AIDS patients. He also helped develop the "San Francisco model" of treatment, which emphasized infection control and research financing, becoming a blueprint for clinics nationwide. He was 68 and had multiple myeloma...
...technique, however, called nuclear transfer, is a cumbersome process that requires a steady supply of high-quality donated eggs, and a deft hand to empty out the genetic contents of those eggs and replace them with the DNA blueprint from another, aging cell. The odds of success are pretty low, even in the hands of experts with years of experience...
Danone is tailoring the active blueprint by mapping diet deficiencies by region and designing products accordingly. Danonino, a yogurt product for children, is enriched with vitamin A and zinc in Brazil, calcium and vitamin D in Poland, and iron and vitamin C in Mexico. "People are ready to pay a bit more" for a product that does something for their health, says Sacchi, who contends that the active health brands still carry mainstream prices...
...trade unions to rub out the pension's deficit over the next decade through one-off cash injections and changes to employee benefits. Two months later, "Slasher," as Walsh was known while rescuing the Irish carrier from the brink, cut hundreds of senior managers. Soon afterward, he unveiled a blueprint for shrinking BA's costs by close to $1 billion, partly through further job cuts. With fewer bills to pay, BA looks set next year to hit its target operating margin of 10%, its highest ever...