Word: blum
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Dates: during 1940-1949
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With its soda-pop and jellybean atmosphere, San Francisco's Blum's (rhymes with Tums) looks like any old-fashioned corner candy store. Blum's hustling, bustling proprietor, Fred Levy, 37, wants his customers to think that's just what it is. But the atmosphere is deceiving. Blum's sells more candy (780,000 lbs. last year in its San Francisco store alone) than any other retail store in the world, and has a list of mail-order customers that reads like Who's Who (among them: Eisenhower, Noel Coward, Jim Farley, Lauren Bacall...
...Blum's candy had been always handmade. As a result, such stores as Dallas' Neiman-Marcus and Manhattan's Lord & Taylor never had enough to satisfy the customers. Says Fred Levy: "We planned it that way. We make everybody want it, then make it hard...
...step up output. Then he made a deal with Rexall Drug Inc. and 500 other stores, to sell 2,000,000 one-pound boxes at $1 a box this year, and with ABC Vending Corp., world's largest vendors of candy, to sell a 10? candy bar (Blum's first bar) in its slot machines...
Last week, the committee of five met in M. Herriot's salon to see whether they could get to a compromise. The French were represented by tough little ex-Premier Paul Reynaud and by vague old Leon Blum. Horse-faced Hugh Dalton, Chancellor of the Duchy of Lancaster, headed the British delegation. Dalton offered a concession: Britain would agree to a European "conference" to meet publicly (once a year for three weeks), but the delegates must still be bound by the instructions of their governments. Up from his fragile chair popped Paul Reynaud. "You would find no one willing...
British fear of French "instability" is not confined to economics. Many British officials suspect that France's desire for Western Union is merely an outgrowth of the "Third Force" movement. Edouard Herriot and Leon Blum, the leaders of France's drive for a European parliament, are also prophets of the Third Force-the middle man. The British fear that men like Herriot and Blum would try to turn Western Union from a militant anti-Communist federation into a bloc which would pursue the illusion of neutrality between Russia and the West...