Word: bmw
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...demographic phenomenon that has helped so many other luxury products: the emerging class of wealthy baby boomers who have apparently concluded that fine cigars complement the country house and the wine collection. And as luxuries go, even the classiest cigars are a lot more affordable than, say, a new BMW. In addition to the boomers is a core group of veteran smokers who simply like the rich experience a good cigar provides them...
...here you were, driving all over the worst possible neighborhoods in Los Angeles, alone in your BMW. You may have known the guy you were going to see, but weren't you afraid of all the other guys on all the other streets...
...supplied engine chips and offer a variety of improvements, from better gas mileage to higher horsepower. Today half a dozen U.S. firms, led by Memphis-based Hypertech, sell some 40,000 high- performance chips a year for GM cars and Fords, as well as for imports made by Nissan, BMW and Porsche. Average price: about...
...delicious, almost perfect, and instantly successful Miata, designed by four young Americans (and a Japanese) working for Mazda in Orange County. Now the influx has accelerated, and even the Germans have deigned to establish Southern California design studios -- Mercedes last year, Audi last spring and, just last month, BMW...
...manufacturer sell too many cars? Lisa Stewart thinks so. Her $10 million lawsuit against BMW claims that the German automaker didn't keep its promise to limit the U.S. sales of its 1988 model M5 sedan to 500 cars. As a result, Stewart contends, the five-cylinder autos -- first introduced at $43,500 and later sold for $47,500 -- have failed to appreciate in value. Stewart, of Glen Ellyn, Ill., could be joined by other disgruntled M5 owners in the class-action suit, which alleges that BMW nearly tripled the number of cars in the edition. A BMW brochure stated...