Word: bolsheviks
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...flow of consumer goods was a start, at least, toward what the Bolshevik leaders of the Russian Revolution had been promising for 32 years. Soon everybody in the workers' paradise might have a pair of pants...
...November, 1917, Kerensky fled the Bolshevik Revolution to Paris where he remained leader of the Social-Revolutionary Party. The German invasion of France forced him to escape...
...Politburo sits a jaunty little Armenian who dreams (almost heretically) of a U.S.S.R. clattering with the newest U.S.-style consumer gadgets. He is Anastas Mikoyan, an Old Bolshevik and, like most Armenians, a born salesman. In 1936 he visited the U.S. and was bowled over by its beehive trade in consumer goods, sparked by innovation, advertising, packaging. Back home he planned a great advertising crusade to teach the people to want and use new products. "We should not surrender before the old custom of living on borsch and mush," he said. He even tried his hand at writing a slogan...
This is about as close as any Bolshevik can get (and live) to praising that old Bolshevik bogy, the market economy...
Down & Up. This speech turned out to be "erroneous." It seemed to be a bid for power by Malenkov and the younger men brought forward by the war. The Old Bolsheviks cracked down. The late Andrei Zhdanov, who was then a close rival of Malenkov for advancement in the party hierarchy, saw how to turn Malenkov's blunt words against him. In a ringing call for orthodoxy, intellectual Zhdanov retraced the party line afresh. In the game of Bolshevik parchesi, Malenkov had to move back several spaces...