Word: bolstered
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...greatest potential prize is the head of Jennifer Aniston. CBS daringly slotted its hit against longtime NBC hit Friends, hoping to bolster its own schedule and cripple TV's most successful slate for its rival. "When you have a weapon like Survivor, you use it," says CBS-TV president and CEO Leslie Moonves. Analysts like Survivor's chances. Says Guy McCarter, senior vice president and director of entertainment marketing for media buyer OMD USA: "Friends will take a hit." Many viewers, he suspects, will tape it and watch S2, a blow to the sitcom's value...
Dash wanted to bolster this tiny club--by adding at least one, himself, to their number. While a freshman at the University of Southern California, he launched a successful hip-hop record label. When the Internet began to take off, he used the profits to start DME. He self-financed the company for the first 4 1/2 years, raising a couple of hundred thousand dollars from family and friends...
...that gives the new president plenty of openings. To be sure, the PRI's power structure was built on an elaborate system of patronage, and being in opposition considerably diminishes the party's ability to deliver to its regional and local baronies and fiefdoms. That will allow Fox to bolster political support for his own programs by going directly to PRI governors and congressmen and offering them deals that will help their states and districts in exchange for political support...
Because even if the Sox do reel in Mussina, the spending won't and can't end there. Last week there was talk that at the same time the Sox were pursuing Mussina, they were simultaneously talking with free agent lefthander Denny Neagle to bolster the staff even further. Adding a quality No. 3 starter like Neagle to the mix would be nice, but pitching wasn't the problem last year--run-production...
...general himself and commander of Israel's special forces--has been willing to confront Sharon head on. For two weeks last month, Sharon and Barak haggled over the idea of an emergency coalition between left and right--something Israelis call a national-unity government. Barak wanted Sharon included to bolster his minority government. But Sharon set out to exact a high price, demanding a veto over peace-process issues. Barak's team wavered. Two weeks ago, Sharon's chief negotiator, Likud legislator Meir Sheetrit, demanded a decision. "Let's cut the bulls___," he remembers saying. "I want...