Word: bonnaroo
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...first of three full days of eclectic rock music was still 24 hours away, but yesterday on the sun-drenched grounds of a 700-acre farm in Manchester, Tennessee, the Bonnaroo Music and Arts Festival was already getting raves. As throngs of t-shirt and flip-flop clad youngsters listened to up-and-coming bands in tents whimsically labeled "This," "That," "What" and "Which," revelers cooled off in a giant mushroom water fountain, watched movies and comedy acts, or gaped at giant smoke rings wafting across the limpid evening sky. Meanwhile, on a wide expanse of lawn studded with giant...
...mood of celebration was shared by Bonnaroo's creators, who voluntarily chose to limit the size of the sold-out event to 80,000 - 10,000 fewer people than last year. "We're committed to making it better every year," explained Jonathan Mayers, a promoter from New Orleans who co-founded Bonnaroo in 2002 around the idea of spotlighting local Southern artists. As Mayers has watched Bonnaroo grow, he and his collaborators have dedicated themselves to transforming the event into a regional mecca that fuses a range of musical styles with technology, media and art. "We want to challenge...