Word: bonwit
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Dates: during 1940-1949
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...Come-on. Sagging fur sales caused Manhattan's Bonwit Teller store to try a new selling come-on. In full-page newspaper ads, it promised refunds to match any congressional reduction in the 20% fur tax before...
With no more fuss than buying a pencil, a new nationwide department store chain was started last week. Merchandiser Walter Hoving (rhymes with roving), who had resigned his $135,000-a-year job as president of Lord & Taylor five months ago, made a deal to buy Manhattan's Bonwit Teller, Inc. ("High Class but not High...
With capital furnished by Hoving and his associates, the newly formed Hoving Corp. bought 22% of Bonwit's outstanding stock from Floyd Odium's Atlas Corp. Hoving also got an option on an additional 74%. Before long he expects to take over control of Bonwit. Then he plans to open branches under the Bonwit name in other U.S. cities...
Even the by-line of Jackie Cochran and the big purse of Odlum's Atlas Corp. (oil, airlines, utilities, Manhattan's swank Bonwit Teller store, movies) could not solve the wartime paper problem. But it might well help develop Liberty's new lease on life into a more successful pursuit of advertisers...
Hortense McQuarrie Odium, able board chairman and ex-president of Manhattan's swank women's specialty store, Bonwit Teller, ex-wife of Financier Floyd Odium, resigned her chairmanship. Mrs. Odium (who sent sales up from $3,500,000 to $10,000,000 while president) said: "I am not a business woman...