Word: bonwit
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Elisa Daggs, who creates in paper for 60 department stores, including Bonwit Teller and Lord & Taylor, has designed striped kaftans ($7) and Kabuki slippers ($2) as well as specially treated raincoats ($7.50) and bikinis ($4) that can be worn in the water, last for two to three wearings. Formfit Rogers has gone into underwear with a $3 ensemble consisting of bra, petti-skirt and kerchief. Not to be outdone, Hallmark Cards has just marketed a complete paper party kit: a flower-printed shift with matching cups, plates, place mats, napkins, matches and even invitations. Among other strong sellers...
...popular are the sweaters that Manhattan's Bonwit Teller has repeatedly sold out its Pierre Cardin version, at $30 and $37.50, to such customers as Steve McQueen, Jason Robards Jr. and Paul Newman. Cardin, the designer most responsible for the trend, insists that the turtleneck is appropriate for any occasion, provided that the suit it is worn with is "modern"-by which he means a suit designed with a high-cut jacket. The style horrifies restaurant headwaiters, who are still weathering the onslaught of women in pants suits. But it appeals strongly to brolly males on both sides...
...really jazzy number in sequins or the sizzling print preferred by Mrs. William Anderson III of Nash ville, Tenn. Newest designer to hit the big league is elfin (5 ft. 8 in.) Chester Weinberg, 35, whose first collection this fall was snapped up by Manhattan's Bergdorf Goodman, Bonwit Teller and Lord & Taylor. Among his early clients: Manhattan Socialite Judy Peabody-and Barbra Streisand...
...Look" similar to the one Christian Dior inaugurated back in 1947, when dresses plunged to midcalf? There was resistance. "The uneven hemline-sexy and stunning-will influence fashion, and so will the long coats-but not yet," said the Ohrbach buyer. "His timing is off." Said Bonwit's buyer, gazing at the long coats: "We're not ready for that sort of thing." For the British, the hemline dropped like a bomb. "It would be fatal!" cried one British designer. "I've just made my spring collection-all short. Shops have just ordered their autumn stock...
What's Pierre's line all about? Says Cardin: "My fashion is elegant and sexy for men." He himself is his own best advertisement for sartorial splendor. In Manhattan last week to plan a Cardin boutique that opens next September at Bonwit Teller, he was sporting a three-button, single-breasted suit with extra-long coat and high-rising pleated side vents. Cardin also likes slacks with colored stripes up the side, flowered dinner jackets, four-inch-high collars and square hats. It is not, he insists, an Edwardian look: "I never look backward. I design for tomorrow...