Word: bonwit
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Even the by-line of Jackie Cochran and the big purse of Odlum's Atlas Corp. (oil, airlines, utilities, Manhattan's swank Bonwit Teller store, movies) could not solve the wartime paper problem. But it might well help develop Liberty's new lease on life into a more successful pursuit of advertisers...
Hortense McQuarrie Odium, able board chairman and ex-president of Manhattan's swank women's specialty store, Bonwit Teller, ex-wife of Financier Floyd Odium, resigned her chairmanship. Mrs. Odium (who sent sales up from $3,500,000 to $10,000,000 while president) said: "I am not a business woman...
...Paris, the ice broke. Last week, after three winters of wartime underdressing, U.S. partygoers were back in evening clothes. In Manhattan, Broadway first-nighters showed up in dinner jackets and long dresses. Fifth Avenue seethed: Adrian's plaid taffeta with a bustle back was the sensation of Bonwit Teller's fashion show titled "I'm Dressing for my Darling"; Saks offered a beaded wool evening cloak ($139); the Tailored Woman recommended a shower of ostrich plumes on violet crepe. Lord & Taylor bought full-page ads, burbled: "Tonight-fabulous word once more. Now that we're dressing...
...year wonder of U.S. art. It took her just that long to paint her way from a fashion illustrator to a top-flight easel painter with a reputation as "one of the very few American women artists who can paint a nude that does not resemble a Bonwit Teller manikin...
Like a beautiful painting without warmth . . . the figure without a bosom. But put the flat-chested woman in the proper foundation . . . giving the illusion of soft, sweet curves. . . .-From an ad by Manhattan's swank Bonwit Teller...