Word: books
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Dates: during 1990-1999
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...classical symphonic excerpts. And he has much to be stressed about. His wife Helen (Joy Brooke Fairfield '03) confines herself to the home in neurotic fear. His mother (Cheryl Chan '03) is blind and suffers from an annoying senile dementia that drives Halder to publish his pro-euthanasia book during one of his depressed bouts. His best friend is a Jewish psychiatrist named Maurice (Graham Sack '03) seeking to flee Germany, and his only confidant is a young admiring student, Anne (Emily Knapp '03) with whom he eventually has an affair...
...step onto the cobblestones, Schor sets her sights on the newly renovated Harvard Coop. Bought out by Barnes & Noble, the Coop is now officially part of one of the largest chain book stores in the country...
...walk in, we can't turn to the right. Or left. But we do get sucked into a tunnel of table displays. Schor points out how similar the sales style is between the books here and the Abercrombie emblazoned T-shirts across the street. "What Barnes & Noble has done here is part of a shift from hand-selling a book as a unique commodity to selling books like they're selling anything -- Godiva, chocolates, calendars. . . anything...
...Walking up and down the packed aisles, Schor further laments how marketing and consumerism has even taken over the creative side of book selling. Not just affecting the way the books are displayed, marketing influences how they are made. "The covers are all designed by marketing. Even the content is decided partly based on marketing...
...Motioning to an array of titles nearby, she says, "Book publishing is just selling another product...