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...interest. In periods of stiff competition premium promotion shaves close to outright price-cutting, and a strenuous effort was made to ban premiums in XRA codes. But the premium makers succeeded in keeping no-premium clauses out of all except the Bakers and Oil Codes, are currently thriving. Another boon that has helped loft premium sales in the past two years from $250,000,000 to $400,000,000 annually is radio promotion, which now accounts for one-fourth of all thingumabobs distributed...

Author: /time Magazine | Title: Business: Thingumabobs | 5/20/1935 | See Source »

...peasants this forecast that the boon of private housekeeping will soon be conferred brought joy. Another mistake, according to Stalin via Yakovlev, has been the Dictator's attempt to stamp out all private cultivation whatever by peasants on collective farms. Forecast was a uniform system for Soviet peasants, now forcibly 80% collectivized, under which each family will enjoy not only private housekeeping but the further boon of tilling for its own private enjoyment between one and three acres...

Author: /time Magazine | Title: Foreign News: Boon of Housekeeping | 3/25/1935 | See Source »

Ahead throughout the game, the Crimson cagers crowned their season with glory by downing an emasculated Yale five on Saturday night, 35 to 18. The win was a boon to Coach Wes Fesler, ending his second year at Harvard, while it ended the Yale career of Elmer Ripley with a one-sided defeat...

Author: NO WRITER ATTRIBUTED | Title: CAGERS DOWN ELI TO TAKE SEASON'S FINAL GAME, 35-18 | 3/18/1935 | See Source »

...terrain on which no citizen's life could be considered safe, the major was photographed on his motorcycle as a sort of Mussolini of Motoring. He decreed barber-striped safety islands and chevron-striped crossing lanes. In order to restore to London what he called "the priceless boon of sleep" he issued a dread ukase that no horn may be sounded between 1.1:30 p. m. and 7 a. m., another compelling horns to be sounded in certain specified emergencies. Jail sentences caused Punch to cartoon a motorists' prison for hornblowers and non-horn-blowers (see cut). Other...

Author: /time Magazine | Title: Foreign News: Revolt of the Motorists | 11/26/1934 | See Source »

When it came to a choice between reporting the London Economic Conference last year and going to Spain with three boon companions, Journalist Henry Major Tomlinson did not hesitate long. He went to Spain, with a backward skeptical sniff at the Conference's selfimportance. South to Cadiz is the record of his Spanish holiday, written in his familiar brow-wrinkled style, as if he had puffed it thoughtfully out of an old pipe stuffed with a shaggy mixture of Lamb, Stevenson and Conrad. A journalist to littérateurs, a littérateur to journalists, Author Tomlinson is pleasant...

Author: /time Magazine | Title: Books: Travels with a Donkey | 11/26/1934 | See Source »

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