Word: boosterism
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...Booster...
Villain of the piece was an unscrupulous publicity man, Lansford W. Hastings, the original California booster. Hastings had written the book of the year, The Emigrants' Guide to Oregon and California. In it he had said: "The most direct route, for the California emigrants, would be to leave the Oregon route, about two hundred miles east from Fort Hall; thence bearing southwest to the Salt Lake; and then continuing down to the Bay of San Francisco." Says DeVoto: "When Lansford Hastings wrote that passage . . . neither he nor anyone else had ever taken the trail here blithely imagined...
...longtime chief editorialist of the advertising world, short-story writer, for the past year executive assistant to Draft Director Hershey; of a cerebral hemorrhage; in Washington. Through advertising's No. 1 tradepaper, Printers' Ink, Editor Dickinson plumped for honesty, dignity, decency in advertising, was an influential booster and lambaster...
...years as editor-owner of the Emporia (Kans.) Gazette he had been more widely quoted, perhaps, than any other U.S. editor. Balloon-pricker, dauber of stuffed shirts, kindly philosopher, booster of the good, of Kansas, of Kansans, and of the Republican Party, Will White had been a solid force in the U.S. on the side of good will...
Next up was newly elected Chesapeake & Ohio Railway President Carl Elbridge Newton, who is a friend of Robert Ralph Young (TIME, Dec. 28), another booster of competitive bidding, and whose road owns 2% of Erie's common stock. Roared he: "I insist the Erie buy its financing on the same prudent basis as it buys its railroad equipment-that is, to benefit its stockholders rather than any selected seller. . . ." Warned Railroader Newton: "I would be reluctant to bring legal action . . . [but] I shall protect the interests...