Word: booth
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...scene here is almost stiflingly geared toward classical music and a cappella.Shy October is the only band comprised entirely of Harvard students. Singer Caitria O’Neill said she failed to find a satisfactory musical outlet her freshman year. This year, she visited the Veritas Records booth at the activities fair and said she became intrigued.“They told me they could record music and help me book shows around the area—that got me really excited,” O’Neill said. She submitted a demo to the Battle of the Bands...
...phones to potato chips, as demonstrated by a series of studies to be published in the April issue of the Journal of Consumer Research. "Specifications can be very misleading, even if marketers are honest," says Christopher Hsee, a professor of behavioral sciences and marketing at the University of Chicago Booth School of Business, who ran the experiments with researchers at Shanghai Jiao Tong University. "Consumers are sometimes willing to pay a lot more, even when the underlying experience is the same...
Ford, while not seeking federal aid, has announced plans to extend its holiday shutdown at 10 assembly plants next month. Lewis Booth, Ford's chief financial officer, declined to make predictions about industry-wide sales for 2009, but noted, "We're seeing weak sales in Western Europe and in Eastern Europe, where sales in Russia dropped." Russia's weakness prompted Ford to trim production at its new assembly plant near St. Petersburg. "We're even seeing weakness in South America, where sales were very strong right through September," he said. Ford, however, has enough cash to make it through...
...Under the golden dome that tops the booth for Maître-Verrier, a French designer of high-end stained glass, saleswoman Claude Bonte captures the sense of optimism changing to gloom. "Russians are always good clients," she says, "for the moment...
...White House seems clear to the more political of Harvard freshmen. It starts with election to the Undergraduate Council (UC) and ends in the presidential showdown happening later this week. This perception, combined with Harvard students’ proclivity for micromanagement, might explain the fawning attention the UC booth received at the activities fair during freshman week...