Word: boozeless
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Dates: during 1990-1999
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...FOOD Boozeless beer is better and more popular than ever...
...main reason for the plethora of boozeless brew is a health-conscious society trying to consume less alcohol and lose more weight. But drinkers still want taste. New technology has improved nonalcoholic beer (made by the same process as beer, with most of the alcohol removed either through a vacuum process at the end or by limiting the rate of fermentation), making it more palatable to the discerning drinker. The appeal of Sharp's is its yeasty, rich flavor, while Heileman's Kingsbury, once the market leader, is somewhat metallic but still very drinkable. Kaliber, an import from Guinness...
...Steve Byers, beer critic for the Milwaukee Journal, says a consumer should see if a brew has the characteristics he or she likes in regular beer. Byers favors a full-bodied taste with a malty flavor. "You want something that you react to," he says. Amid the avalanche of boozeless brands, almost any reaction is now available...