Word: bord
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Dates: during 2000-2009
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...about planning the trip to Southern France he gave his wife for her 30th birthday - making sure it retained all the elements of a gift, while being enjoyable for him too. So, after putting her through an arduous hike up a steep cliff from the Riviera town of Eze-Bord-de-Mer (his idea of fun), he made sure there was a birthday cake waiting for her at the ritzy Chevre d'Or restaurant in the village at the top (everyone's idea...
...budget doesn't disqualify you from participating in London's renewed enthusiasm for French food. The much lauded Wild Honey in Mayfair, www.wildhoneyrestaurant.co.uk, has raised the bar for informal French dining with its strictly seasonal menu and dash of haute-cuisine craftsmanship. Mains start at around $30. Bord'eaux, www.bord-eaux.com, a great new all-day bistro on Park Lane specializing in the cuisine of southwest France, is cheaper still, with main courses from around...
...Michel Bord, the CEO of Pernod Ricard USA. It's about the transformational growth of a French spirits company born of wormwood and anise to a "gentlemanly" global gorilla with a premium portfolio of wines and spirits centered on 14 major brands...
Chugging two-thirds of Allied Domecq (Fortune Brands downed the rest, for $5 billion) will add 65% more to Pernod Ricard's global revenues, reaching about $7 billion in 2004 sales. Says Bord: "Premium is growing in all categories" --one reason Pernod Ricard decided to ride the industry's wave of consolidation and, in the process, doubled its U.S. sales. Pernod thinks it can lift sales growth of the acquired brands--including Malibu, Kahlua, Ballantine's and Beefeater--from 3% to match the 9% rate Pernod is getting out of the rest of its portfolio...