Word: bottlesful
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The Hoxton's phone and movie fees are rock-bottom, and the only thing in the minibars is a carton of milk and two bottles of water, all free. Yet the Hoxton doesn't feel cheap. Rooms include touches such as Egyptian cotton sheets and duck-down duvets. Beecham calls...
In an effort to increase interest in new student space in the Quad, administrators are calling on undergraduates to redesign the face of the space. In a competition that the Student Organization Center at Hilles (SOCH) is co-sponsoring with Harvard Media Ventures, students are being challenged to create a...
If Burton could sell his bottles of wry whimsy to film fans, Matthew Bourne has managed a tougher trick: getting the mass audience to go crazy for ballet. The English choreographer's updating of The Nutcracker and Cinderella have been perennials of the London theater. His all-male Swan Lake...
Having women hand out free samples is probably another selling tool unavailable to a religious order, yet total U.S. Chartreuse sales rose 18% last year because the monks got religion when it came to marketing. Green Chartreuse, which was first sold in 1764, retails in the U.S. for $40 to...
Netting cash for these projects is contingent upon REP’s effectiveness. “We have to prove to them that we can influence student behavior that has repercussions for them,” says Lanoue. “It costs $80 to dispose a ton of trash...