Word: boulderers
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Dates: during 2000-2009
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...Boulder, Colo...
...good life, and it might have gone on happily unexamined had Green Day not committed the ultimate act of laziness: releasing a greatest-hits album. In 2001 the group foisted International Superhits! upon the world, and like a cartoon boulder, it ended up flattening them. "Seeing a decade of your songs laid out like that is an invitation to midlife crisis," says Armstrong, 32. "Suddenly we were asking, 'Why are we in this band? Do we want to keep doing this? And, you know, what might happen if we challenged ourselves...
...Titan, Saturn's largest moon, has finally been penetrated. Ending a seven-year, 3.5 billion-kilometer voyage, the Huygens probe touched down on Titan last week, giving earthbound gawkers their first glimpse of its icy surface. Early transmissions from the 350-kg probe revealed a smog-shrouded landscape of boulder-strewn plains, winding drainage channels, and dark pools that may contain liquid hydrocarbon. While it remains unclear whether the Huygens data on Titan, which has been likened to a frozen version of early Earth, can help answer the eternal question of how life evolved, scientists involved in the $3.3 billion...
NightRiders, founded three years ago by a trio of college seniors in Boulder, initially aimed at the town's large student population but has since found more of its clientele among an older crowd. With a VIP service that includes discounts on drinks, the company, which expanded into Denver in September and plans to move into at least five other cities this year, is endorsed by the Colorado State Patrol and sponsored by the likes of local beer Goliath Coors, which agreed to pay the first $20 of every ride on New Year's. But NightRiders' most effective marketing tool...
...Collins is author of Good to Great: Why Some Companies Make the Leap ... and Others Don't. He operates a management research laboratory in Boulder, Colo...