Word: bourdin
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Dates: during 2000-2009
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Lesser divas have aped MADONNA'S look for years. Now the woman who made crucifixes and cowboy hats chic is accused of ripping off another style icon--deceased French fashion photographer Guy Bourdin. Bourdin's son filed a copyright-infringement suit last week, claiming the images in Madonna's video for Hollywood--including one of the star twirling in an office chair in her lingerie--virtually duplicate 11 pictures by the influential lensman. "Madonna is certainly a fan of [Bourdin's] work," her publicist said, adding that the singer had not yet read the claim. If Madge has to settle...
Alas and Piggott cite Guy Bourdin's 1970s-era advertising for Charles Jourdan as inspiration. "The secret of a strong campaign is a great image and a great character," says Alas. "You have to communicate an essence without words, without touch, without sound or smell. Obviously, we are here to sell a product--you can't disguise that fact--but the trick is to say that message in an unconventional way, where it doesn't become just about that sale. You need to maintain the identity of the message and feelings and emotions of the designers...