Word: bowerman
(lookup in dictionary)
(lookup stats)
Dates: during 1980-1989
Sort By: most recent first
(reverse)
...were dubbed "Adidas and the Seven Dwarfs." But by the early 1980s, while West Germany's Adidas remained No. 1 outside the U.S., fast- rising Nike dominated the American market. The company was started in 1972 by current chairman Philip Knight, 52, a University of Oregon graduate, and Bill Bowerman, 78, his former track coach, who used a waffle iron to make their first soles. (The now famous Swoosh trademark on the side of the shoes was designed by an art student for $35.) Nike's sales sprinted from $270 million in 1980 to $920 million...
Soon, everyone was waffling around in Bowerman's brainchild, and--as more people picked up running--more flavors of waffles appeared...
...legend has it, these crazy red and white "waffle-soled" shoes were invented by University of Oregon track coach Bill Bowerman. The story goes that he melted some rubber on his wife's waffle iron, and thus gave birth to the waffle shoe--and subsequently to the huge running craze...
...Upstream begins way downstream, as two middle-class English couples prepare to set off together on a seven-day holiday up the River Orb. Trouble begins with a peevish squabble between Keith (Robin Bowerman), who organized the party, and his wife June (Carole Boyd). The next morning the Hadforth Bounty, Britain in miniature, starts its uncertain journey to Armageddon Bridge-where, as in the Bible, good and evil will meet in final conflict...
Soon new products were coming along. One day in 1975, Bowerman got a piece of rubber and stuffed it into his wife's waffle iron. He wrecked the appliance, but he created Nike's famous waffle sole. When Americans of every age took to running in the mid-1970s, Nike was ready with products for the new market. "We are just a bunch of guys selling sneakers," says Knight. Among those guys is Neil Goldschmidt, Secretary of Transportation under Jimmy Carter and a former Portland mayor. Goldschmidt is now Nike's vice president in charge of international...