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...March, DreamWorks' first native 3-D movie. To promote it, DreamWorks, in conjunction with Pepsi and Intel, this week began giving out free 3-D glasses at grocery and convenience stores nationwide. Katzenberg said that more than 120 million pairs will be on store shelves in time for Super Bowl XLIII. You'll be able to use the glasses to watch a 3-D commercial at halftime, as well as an episode of the NBC comedy Chuck on Feb. 1. (The anaglyph glasses look like the old red/green 3-D movie glasses of yore but are much improved...

Author: /time Magazine | Title: The Consumer Electronics Show: Tom Hanks, 3-D TVs | 1/8/2009 | See Source »

...respect for an entire season because they weren’t from a big-name conference. All the while, these players were up at the crack of dawn and in bed by a curfew on top of their schoolwork, striving to improve. The suspense of a big bowl-game upset was resolved with this climactic recovery. After the fumble, Sylvester was on top of the world. Wouldn’t you celebrate? (I, for one, am glad there are no referees present when students are informed they get into Harvard because there might not be enough flags...

Author: By George Hayward | Title: Sportsmanlike Conduct | 1/8/2009 | See Source »

...there really demand for that much baseball, especially at a time of year when most sports nuts are focused on college bowl games and the NFL playoffs? The nation's cable and satellite providers think so: the MLB Network will debut in over 50 million homes - the U.S. has around 115 million television households - making it the largest pay-TV launch in history. "This is the next step in the evolution of delivering baseball to our fans," says Bob DuPuy, Major League Baseball's president and chief operating officer...

Author: /time Magazine | Title: Baseball Takes a Swing at Its Own Network | 1/1/2009 | See Source »

...best and worst Super Bowl...

Author: /time Magazine | Title: How Can Detroit Go Winless in Today's NFL? | 12/28/2008 | See Source »

...they don't win, they're going to forget about us." While members of the '72 Miami Dolphins, who finished 17-0, arrogantly sip champagne each year when the last undefeated team drops a game (as the New England Patriots did in losing to the Giants in the Super Bowl in February), Spurrier breaks open a cold beer with an assistant coach when the last "defeated" team finally gets a win. "Plus, I've gotten plenty of corny banquet jokes out of it," Spurrier says...

Author: /time Magazine | Title: How Can Detroit Go Winless in Today's NFL? | 12/28/2008 | See Source »

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