Word: bowlfuls
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...me—many times, in fact—but my knowledge of downs and flags and penalties is like a house of cards, obliterated by the mere breeze of a linebacker running past. But my interest in the sport was finally piqued when the Nielsen Company trumpeted Super Bowl XLIV—with its 106.5 million viewers—as the most watched American television broadcast in history, besting the series finale of “M*A*S*H,” which captured 105.97 million viewers...
...decades since it went off the air, has been homaged on everything from “The Simpsons” to “Sesame Street” (and twice in this season of “Community” alone). A few hundred thousand Super Bowl viewers shouldn’t let us devalue the importance of “M*A*S*H” to television history...
...undercurrent of sexism that sneaks its way into almost every episode. But before you dismiss the after-hours philandering of Hawkeye and friends as hopelessly retrograde, I’d encourage you to watch the infamous Dodge Charger commercial that aired during this year’s Super Bowl. Reinforcing gender stereotypes is one thing, but doing it by means of mediocre copywriting is unforgivable...
...fairness, the Super Bowl-“M*A*S*H” comparison is intricately complicated. Those of us privileged to watch television in 2010 have many more channels (not to mention the Internet) vying for our attention than was the case in 1983. Yet, I can’t help but feel that the success of the Super Bowl is not a victory for television, at least in the traditional sense; it is a victory for the advertising-industrial complex...
...best and worst Super Bowl commercials...