Word: box
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Dates: during 1930-1939
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Sirs: Under the caption "Box Troubles" in the "Business and Finance" section of TIME, issued Feb. 3, you printed an article in which a succession of circumstances, beginning with a gathering of members of the Paper Industry at the country home of Mr. George W. Gair, President of the Robert Gair Co., during July of last year and ending with the totally irrelevant acquirement of the Sefton Manufacturing Corp. by the Container Corp. of America, implied that these events indicated an eventual merger of the Robert Gair Co. with the Container Corp. of America. This forecast is the product...
...Silver Slipper, 11 Arlington St.--No cover charge before 9.30--Cabaret 7.45 and 11.45--Master of ceremonies, George MacKinnon of the Wisdom Box and his all-girl chorus...
...Hempel, Anna Case, Sophie Braslau, Louise Homer, Dusolina Giannini, Mabel Garrison, Reinald Werrenrath, Louis Graveure, Pianist Josef Lhevinne, Violinist Mischa Elman. Violinist Jascha Heifetz had also started to slip. The public found him cold, expressionless. But since his marriage to Cinemactress Florence Vidor his concert manner has warmed, his box-office value increased. Conversely, names which will be worth more next year are Negro Baritone Paul Robeson (TIME, Nov. 18) and Pianist Jose Iturbi (TIME, Dec. 30), the outstanding successes of the season; Singers Rosa Ponselle, Elisabeth Rethberg, Sigrid Onegin, Florence Austral, Lawrence Tibbett, John Charles Thomas, Pianist Vladimir Horowitz...
Between these two groups is a third which is relatively immune from box office inflation or deflation. Of this an outstanding example is Efrem Zimbalist* who, while not drawing the Kreisler crowds, is considered an almost perfect violinist. Others for whose talents there is a steady demand are Pianists Harold Bauer, Alfred Cortot, Ossip Gabrilowitsch, 'Cellist Pablo Casals, Guitarist Andres Segovia, Violinist Albert Spalding...
...replied "Not a red cent," and then added that he intends to coöperate with Cineman William Fox to the best of his ability. To the pointed query of how much Fox makes "Roxy" pay for pictures, Chairman Saul Rogers explained that the theatre pays a percentage of box office receipts: "Right here, let me tell you, Fox hasn't done so badly by you. The few outside pictures run this last year were the worst money-getters...