Word: boxes
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Dates: during 1960-1969
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...Fourteen nations now have tax and land reforms under way; ten nations have submitted full-dress development programs for Alianza study. As an overall result, Latin America's gross national product has spurted steadily higher over the past four years, rising as much as 40% in Nicaragua (see box...
...attempts) as well as a natural hitter who says, "I just grab a bat and look for the baseball. If it's near the plate, I swing at it." Technically, he does almost everything wrong: he stands at the very back of the batter's box (where it is practically impossible to reach pitches before they break), has a hitch in his swing, hits off his forward foot, regularly swings at the first pitch, is a notorious bad ball hitter. "I've seen Hank hit pitches right off his ear into the rightfield grandstand," says Pittsburgh...
Last week in St. Louis, Hank leaned clear across the plate to reach for a wide, soft curve thrown by the Cardinals' Curt Simmons. He belted it onto the rightfield pavilion roof−but Umpire Chris Pelekoudas called him out for stepping out of the batter's box. Groused Aaron: "He didn't say anything the time before, when I did the same thing and popped up." Some pitchers think that Aaron toys with them, making himself look bad on certain pitches so they will throw the same pitches again. But Hank himself insists that there...
...Inspired not by international understanding but by cold cash at the box office. Stringing a film with talent from three different national markets−the U.S., France, Sweden−is like fishing with three hooks instead...
...Corp.'s new ad for Anscochrome, thus immediately identifying Kodak as its chief competitor without actually saying so. Minnesota Mining & Manufacturing Co.'s ad for Dynachrome gets the same result by boasting that its color film produces just as good pictures as "the stuff in the yellow box." Reflected Strength. For such industry leaders as Gillette, naming the competition is largely a matter of reminding consumers that their product sells most and is therefore, by inference, best. Most advertisers who name their competitors, however, are underdogs trying to draw reflected strength from the prestige of their better-known...