Word: boxful
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Dates: during 1930-1939
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...Topeka, Kansas' Electoral College cast nine printed slips into a yellow cardboard box for Roosevelt & Garner. Present was Democratic Governor-Elect Walter Huxman, not present was Alf Landon who had certified the results in advance. Said Kansas' Republican Secretary of State Frank J. Ryan (reelected in November on a platform of "I want the job: it pays well") as the electors filed out: "God be with you till we meet again, but I hope it will not be under the same circumstances...
...from an alert group of hard-boiled banker-showmen, Three Smart Girls should interest exhibitors. Universal's most ballyhooed 1936 release is the daintiest, quaintest, most hygienic little musicomedy of the season, written, directed and performed with such evident sincerity that it may well be one of the box-office surprises of the year...
...kept his eminence there as an important romantic tenor, created more roles than any other tenor alive. Romantic ladies still heave when they recall his dreamy Peter Ibbetson, his wistful Pelleas, his tender Romeo. Forthwith he settled down to the more excruciating task of playing Romeo to the box office, the Opera Board and the biggest congress of temperament known...
Many regarded Johnson's first term as almost miraculous. The box office had soared, the deficit had fallen to the lowest in four years. He had tried to build up the orchestra, encouraged the energetic if occasionally ragged American Ballet. The spring season gave hopes of being an excellent proving ground for U. S. talent. Most important was the reanimated public that seemed to awaken once more to opera. A few grumbled that Johnson's first season had been the most conventional in Metropolitan history. No premieres had been produced. Not one opera was put on unless...
...Johnson stepped into the managership she rallied behind him with a little knot of socialite backers, founded the Metropolitan Opera Guild, and was made its chairman. Key to her salesmanship was the ticket coupon book, available in any amount to Guild members only, the coupons redeemable at the Metropolitan box-office or at Guild headquarters against their value in tickets. Not restricted to a particular day of the week nor to a particular section of the Opera House, the coupons, coupled with the Guild's telephone reservation service, became the first painless system of obtaining opera tickets for those...