Word: boxful
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Dates: during 1960-1969
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Across the country, the preferred brand is Argo Gloss Starch, available in either the economy-size blue box at 19? or the handy red box at 11?. Both contain chewy lumps that taste, according to one gourmet, like "a cross between milk of magnesia and matzo. The texture is that of an after-dinner mint." Like peanuts, one handful leads to another. "After a box of it," said one woman, "my throat gets kind of sticky, so I go and get a big glass of ice water. Then I get a powerful desire for more." Some enthusiasts spice laundry starch...
...box-office news was bullish at home too, as Valenti issued an annual report-his first and the association's first since 1956. Items...
...Box-office gross in the U.S. was up 11% in 1966, to $980 million, and will keep climbing this year. The 1967 projection of $1,005,000,000, though, is far below the all-time high of $1,594,000,000, set in 1947 before...
Suggestion Box. Every Postmaster General takes a pasting over stamps. This year the Bureau of Engraving will roll out some 24 billion of them, in 51 varieties, including 24 new issues. A good many are sure to come right back on letters from pressure groups, cranks, philatelists and historical groups...
...merely imitated the music that the Negro blues merchants had been performing with more style, heart and verve for decades. Now U.S. audiences have belatedly discovered singers like Dionne, Aretha Franklin and Lou Rawls and hoisted them to the top of the bestseller charts. The trade Journal Cash Box, in fact, named Dionne the No. 2 pop singer of 1966 (No. 1: Petula Clark), and currently her recording of Alfie is outselling the versions of 40 other singers...