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...responsibility and sustainable development are hot trends that have spawned a fast-growing industry of consultants, accountants, and legal and p.r. specialists. All but six of Britain's top 100 companies now publish details of their environmental or social policies. Some firms, including Total's European rivals Shell and BP, are even making ethics a focal point of their marketing. "Profits. Principles. Or Both?" reads the tag line in a series of recent Shell ads that advocate striking a balance between affordable energy and the social and environmental costs of providing...

Author: /time Magazine | Title: Big Oil: Total Clean Up | 1/26/2004 | See Source »

...buzzwords of the movement, and they have spawned a fast-growing industry of consultants, accountants and legal and p.r. specialists. All but six of the U.K.'s largest 100 companies now publish details of their environmental or social policies. Some firms, including Total's European rivals Shell and BP, are even making ethics a focal point of their marketing. "Profits. Principles. Or Both?" reads the tagline on a series of recent Shell ads. The big question, as Dairon suggested, is whether all this marks a tangible change in the way corporations behave, or whether it's simply "greenwash...

Author: /time Magazine | Title: Operation Total Makeover | 11/30/2003 | See Source »

...Aurel Leven. Companies slammed on the merger brakes - which helped shut down an already dragging global economy. Now a new flurry of eye-catching deals is pointing to a recovery. In the U.S., the software company Oracle has launched a $6.3 billion hostile bid for rival PeopleSoft. In Europe, BP and Russia's TNK have signed a $6 billion deal, and a Swiss orthopedics company, Centerpulse, which had an almost sealed deal with Smith & Nephew of the U.K., is suddenly being wooed by a U.S. firm, Zimmer Holding. Investors are thrilled, because all the activity suggests that the stock-market...

Author: /time Magazine | Title: Return Of The Urge To Merge | 7/13/2003 | See Source »

...Russia - more than double the total amount of foreign direct investment in the country last year. So the oil industry took notice last week when British Petroleum paid that sum for a 50% stake in oil company TNK, making the biggest purchase of Russian equity ever. But just as BP was showing its faith in Russia, environmental groups were claiming the company had become an apostate to the green causes it once championed. TNK has some notoriously polluted assets, like the Ryazan refinery and the Samotlor field in western Siberia, where 6,500 hectares of land have been heavily contaminated...

Author: /time Magazine | Title: No Peace Dividend | 2/16/2003 | See Source »

...locales has led to thousands of remarkably symmetrical pines, palms and cacti; fake chimneys and air-conditioning huts; ersatz silos and water towers home to no liquid or grain. One company raised the roof of a McDonald's to conceal some antennas. Another stashed wireless gear inside signs for BP stations and Red Roof Inns. The camouflage unit of Valmont Industries, based in Omaha, Neb., received a request for a 115-ft. saguaro cactus, which would have been triple the plant's natural height. "You'd turn around and run if you saw something like that," says the company...

Author: /time Magazine | Title: Environment: Cellular's New Camouflage | 12/9/2002 | See Source »

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