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Word: bra (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...most areas, uplift bras are outselling the ordinary "natural" bras nearly 10 to 1; Warner's (Bali) reports that uplifts account for 95% of its brassiere sales. And in recent months, padded bras have been selling almost as well. The H. W. Gossard Co. (makers of the "Answer" bra) sells almost no bras to women in Washington, D.C., and Baltimore that do not have extra cushioning. Charmfit finds sales of padded bras up 20% over last year's. One Los Angeles store reports that six out of every ten bras it sells are padded. In Chicago, Formfit Foundations...

Author: /time Magazine | Title: Fashion: Flat Contradiction | 6/29/1962 | See Source »

...someone buys a drink, the girl gets a colored stirrer." a witness lectured. "She puts it in her bra, her stocking or her shoe. At the end of the night, she turns the stirrers in for cash.'' Philadelphia Police Inspector Frank Rizzo told of boozy seminars with the girls of his city: "They start on regular liquor. Then they move up to champagne. Of course, the champagne is usually wine and soda.'' "Johns" who balk at the swizzle swindle are promptly returned to their senses by a successful threat: "We'll tell your wife...

Author: /time Magazine | Title: Nation: What Boys Should Know | 6/22/1962 | See Source »

...Francisco, Beverly, daughter of a Berkeley professor, asked her parents for a "training bra." She needed to feel a little glamorous, since she was planning to go to a drive-in movie on the back of her boy friend's bicycle. Beverly is nine, her boy friend eleven...

Author: /time Magazine | Title: Youth: The Pre-Teens | 4/20/1962 | See Source »

...hour ($10 less than most top models, a difference that will probably vanish with her first big cover), is called by Photographer Milton Greene "the newest, most dewy-eyed model this year," has blue eyes, brown hair and too much figure. "I'm made to wear a flattening bra," she sighs. "Otherwise, I take away from the dress...

Author: /time Magazine | Title: Fashion: The Bones Have Names | 12/22/1961 | See Source »

...fire fighters injured (none of them seriously). Nobel Prizewinning Chemist Willard Libby came home to find the roof of his much-publicized $30 fallout shelter reduced to coals, stubbornly insisted: "I have more faith than ever in the shelter." Kim Novak, artfully decked out in slacks, soot and no bra, rushed back from her studio during the fire to grab up a garden hose, but was unabashedly just as concerned with soaking up publicity as with soaking down her house. Her $200,000 manse survived unharmed, as did the nearby rented quarters of the Richard M. Nixons...

Author: /time Magazine | Title: People: Nov. 17, 1961 | 11/17/1961 | See Source »

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