Word: bradleyism
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Jordan's choice for leader of the free world is Bill Bradley, himself another former basketball star. In desperate need of positive press after successive losses in Iowa and New Hampshire, Bradley's campaign unveiled a 30-second advertisement featuring Jordan explaining his support for Bradley. Jordan joins the pantheon of NBA stars who have endorsed their former colleague. In another spot, Bill Russell encouraged voters to support Bradley in the Iowa caucuses, the embodiment of the slogan "Another Celtic Fan for Bill Bradley...
Americans realize they don't really know Bradley and McCain yet, leaving room for movement...
...GORE BRADLEY...
Republicans still like Bush's chances; Democrats may be giving up on Bradley...
...think Bradley can beat the Republican nominee in November...