Word: brainchild
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...schoolhouse-style history lesson sans the rhyming cartoons: the Carpenter Center, designed to be an artwork unto itself, is the brainchild of Swiss-French architect Le Corbusier—a self-created title meaning “the rooster” in French. Josep Sert, Spanish architect and the Design School dean at the time, commissioned Le Corbusier (affectionately called ‘Corbu’) to create the Carpenter Center despite reluctance from the Harvard administration. An international meeting of artistic minds, to say the least...
...shotgun marriage between Sears and Kmart is the brainchild of Kmart chairman and maverick investor Edward Lampert. A billionaire finance whiz who counts David Geffen and Michael Dell as clients and Warren Buffett as his idol, Lampert took control of Kmart when it came out of bankruptcy 18 months ago. Since then Lampert, 42, who also happened to be Sears' largest single shareholder through his ESL Investments, has turned Kmart into a cash cow, albeit a shrinking one. Although critics describe his moves as short-term fixes, he reduced inventory, slashed costs, limited discounts and sold off some of Kmart...
Forgot the map? Left the guidebook at the hotel? No problem. The GoCar is a three-wheel tour guide equipped with a GPS system that not only tells you where to go but also describes the sights once you reach them. The brainchild of Nathan Withrington, a pilot and engineer from Britain, the GoCar speaks directions out loud. Currently available only in San Francisco, it goes up to 35 m.p.h. and travels a 12- to 17-mile loop...
...Wham! (an achievement in itself), went straight to No. 1 in Britain and raised some $18 million. We Are the World, an even schmaltzier American effort, and the accompanying Live Aid rock concert, screened to 1.5 billion people around the globe, raised millions more. Band Aid, the brainchild of scruffy Boomtown Rats singer Bob Geldof and electropop pioneer Midge Ure, eventually pulled in more than $144 million, most of which bought emergency food for Ethiopia. "I once said that we would be more powerful in memory than in reality," Geldof remarked in 1992 when the original Band Aid Trust...
...Senior DVD is the brainchild of Harrington, Michael D. Cornish ’03 and Luke R. Long ’03, who produced a similar video for their graduating class and decided to continue with the tradition. It was harder for them to coordinate the 2004 project, Harrington said, because the three are working in different locations. An on-campus camera crew filmed last spring, and shipped the tape to the three producers, who took turns editing...