Word: braine
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Dates: during 1960-1969
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...probings and brain-candling, TV ads fail with reassuring regularity reassuring because it means that the masses are still beyond manipulation. Indeed, owing to what the researchers call "the fluid, ever-changing force of subcultures," the viewers are still downright unpredictable...
...warehouse was already fully stocked, billed some customers even though they placed no orders, charged others $39 for products that were marked only $3.90. Before long, the computer turned Rodman's once orderly operation into almost total chaos. Teams of IBM technicians spent six months fixing the malfunctioning brain, but by then Rodman had lost a number of accounts and was knee-deep in problems. "The computer," he says, "almost put us out of business." A Boston federal jury convicted the computer and awarded Rodman $53,200 in damages...
...General Eisenhower for all U.S. Army officers in Europe during World War II. Bettelheim's growing reputation led him to the University of Chicago and the Orthogenic School. From its. founding at the turn of the century, the school had restricted its treatment to epileptics, spastics and other brain-damaged children. Convinced that public institutions could handle such cases, Bettelheim began replacing them with young victims of extreme psychosis...
Hideous Neckties. A world-renowned brain surgeon, Professor Preobrazhensky (the name suggests the Russian word for transfiguration), implants the testicles and pituitary glands of a dead balalaika player in the body of a mongrel dog. Lo, the animal is transformed; he begins to talk and to assume human characteristics. Unfortunately, they are those of the balalaika player, a sodden, crude-minded lowlife. Nevertheless, the dog is welcomed as an equal by the sanctimoniously proletarian house committee of the professor's apartment building. Sharik the dog becomes "Sharikov" the Soviet citizen. He is supplied with identity papers and, except...
...Vladimir Menšík) has been executed for practicing his art on his wife, whom he found in bed with her lover. The back-to-front story of the trial, his discovery, the murder, his jealous suspicions, the happy honeymoon, the wedding, their first meeting, etc. is made brain-bendingly complicated by being worked for ironies on three levels. First, the narrative of the butcher's life in conventional chronology is matched to the action in reverse chronology (he tells about graduating from school into the world while the camera shows him emerging backwards from jail). There...