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Word: braine (lookup in dictionary) (lookup stats)
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...What areas of the brain are you looking at for more insight about how consumers think? I find it incredibly sad, but let me explain my whole theory of the amygdala. The amygdala is the part of the brain partly responsible for fear. During the recession fear is really growing to immensely higher levels. Advertising in the United States will start to push the fear button. Amygdala activation will grow more in the future, and we will see more and more brands which appeal to the fear factor. They say, "Use my product...

Author: /time Magazine | Title: How Shoppers Make Decisions in a Recession | 5/18/2009 | See Source »

...that comes to mind is the end of Planet of the Apes, when you realize, "Oh my God, he's never getting home because that is home." I just remember seeing that as a kid and I was like, "That's it. My brain just stopped...

Author: /time Magazine | Title: 10 Questions for J.J. Abrams | 5/18/2009 | See Source »

...here are the special brain breaks coming up this week. Enjoy these end-of-the-year specials before you leave school for good and miss how that hallowed taste of squash sitteth on thy tongue...

Author: By Esther I. Yi | Title: Tonight's Special: Brain Break | 5/18/2009 | See Source »

...talking your ordinary PB&J-station-with-windfall-fruit brain break. We're talking themed ones, maybe with birthday hats or paper plates in special shapes or leather-bound menus in the future...

Author: By Esther I. Yi | Title: Tonight's Special: Brain Break | 5/18/2009 | See Source »

Adams is pulling it for the team, it seems. Kirklanders, according to your House list, there is no special brain break tonight. Sorry. Eliot, one of you guys found a bottle of beer in the dining hall, but we don't think that constitutes a special brain break. Until the fall...

Author: By Esther I. Yi | Title: Tonight's Special: Brain Break | 5/18/2009 | See Source »

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