Word: brainer
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...group of girls united by a shared love of fashion, are based on popular kids' toys. Movies about G.I. Joe, the American Girl dolls, the animatronic robot toy Robosapien and He-Man are in the production pipeline. For movie studios and toy manufacturers, toy movies are a no brainer - the link creates a kind of branding blitzkrieg that leaves nearly every child in the targeted demographic hit by Bratz or Transformers lust. This summer, the Transformers movie has taken in more than $600 million at the box office, and helped sell more than 3 million new Transformers toys...
Casting Lindsay Lohan in a film should be a no-brainer. The 20-year-old star of Georgia Rule and Mean Girls is immensely likable onscreen, a pretty girl-next-door with an impish smile, a good singing voice and a loyal young female fan base. Unlike her sometime pal Paris Hilton, Lohan has talents beyond shopping, posing and landing the cover of US Weekly - she can actually act. There's just one little problem: Lindsay...
...It’s a no-brainer,” Harvard football coach Tim Murphy says of the ban. “I’ve got a 16-year old daughter who doesn’t get enough sleep, she studies all the time, she’s a three-sport athlete. If she’s getting calls at night and she’s getting 12 texts everyday that she has to respond to, you’ve got to be kidding...
...times a year, or rotund pitcher David Wells trying to sacrifice bunt with the San Diego Padres? And really, is the double switch all that exciting? (New York Mets closer Billy Wagner comes into the game - and will hit sixth in the lineup!) "It's a no-brainer," says Shapiro. So put down your gloves, kids. The DH, thank goodness, is now a genuine...
...seeking treatment, for fear his friend or student group officers, as hosts, will get in trouble. Making matters worse, many of these decisions are made by students under the influence themselves; the judgment to take their friends to get medical attention should be as much of a no-brainer as possible...