Word: brainier
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...Staff also represents a breed that is now rare in the Pentagon-the battlefield hero. From infantry combat in the thick of two Asian wars, handsome "Johnny" Johnson came away with a dazzle of decorations and the single-minded conviction that the American soldier must be hardier, wilier and brainier than ever before if he is to win the kind of war that the U.S. faces in Asia today. "Johnson's spirit of intellect and leadership," says the 1st Air-Cavalry's Brigadier General Richard Knowles, "is felt by every private in Viet...
...honor student, president of the Missouri Association of Student Councils, Bradley sifted through something like 75 college offers, at one point had almost decided on Duke; he even signed a "letter of intent" to accept a scholarship. But then he started rereading college catalogues-and decided that Princeton was brainier. "I don't want to end up as just Old Satin Shorts Bradley," he explained at the time. Duke Coach Vic Bubas only sighs and clutches his chest. "Every time I hear his name, I get a sharp pain right here...
...Marshall Plan is now getting more applicants for its 24 places a year than does the Rhodes system for its 32. The inclusion of women makes Marshalls all the brainier. Only 34 of the total 168 Marshall scholars to date have been women. But of the six who won cherished "firsts" in Britain, four were women. Says one Cambridge don: "I tutored a lady Marshall once. Terribly bright...
...Machlup sees it, all this contributes to a growing U.S. labor crisis. First, machinery slashed the need for muscle laborers; then automation began displacing mental laborers such as file clerks. As a result, the U.S. confronts "creeping unemployment" among the least educated, while crying for ever brainier people to run computers and other "thinking machines." The urgent need is "a drastic improvement of school programs that raises the lazy and unambitious to higher levels of accomplishment...
Design for the Future. The future promises an ever-increasing stream of bigger, brainier gadgets-all of which will present a tougher repair problem for the U.S. serviceman unless they are designed to be fixed easily. The progress is slow, but there are clear signs of advance. Westinghouse's new washer-dryers have a hinged panel on the front so the repairman can get at the motor in a jiffy; before, it took two men just to pull the appliance away from the wall. Motorola, G.E., Admiral, RCA, Zenith are redesigning their radios and TV sets, using more transistors...