Word: brand-new
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...defense of Austin [April 1]: Although "a little old Texas mouse" may be "a friendly critter," one that I happen to like, I was painfully surprised to find that a whole tribe of friendly critters had set up housekeeping in the oven, closets and dog-food bags in my brand-new house; they forced me, contrary to my inclinations, to start a trap-hunting campaign. To be sure, mousetraps are rather cheap in Texas: 19? a pair. In my years in Europe, New England and Tennessee, I have neither become acquainted with so many rodents nor have I met such...
Following this trend, Jersey Standard last week was deep in plans to transfer control of European operations this fall to a brand-new subsidiary called Esso Europe, to be based in London. Esso Europe will oversee a 14-nation area that already sells more oil and gas than Jersey does in the U.S., and where sales are rising three times as fast...
...freshman, he had been an eager overachiever. Now he was cutting his favorite class because it was just too far to walk. The only thing he really hungered for was a sense of cool. Like his buddy, Chum Breed, a shadowy man who wore elbow patches on brand-new jackets, and pooh-poohed nearly everything. You name it, and old Chum Breed had done it-from sniffing airplane glue at 14 to surfing at La Jolla. Breed even smelled different somehow. Like a faint whiff of short circuits, Lionel trains, old electric fans. In short, like some infernal ozone...
...Begonias now come ready to bloom in individual paperboard containers, geraniums can be bought in plastic bedding boxes that look like oversized ice trays. Both the plant and its cube-shaped root cluster can simply be pulled out of the pots, plopped into the ground. Rose bushes arrive in brand-new aluminum foil containers with plastic bottoms; the backyard gardener simply snaps off the plastic bottom, lowers the container into the ground without ever soiling his hands. Because rose roots grow straight down, to all practical purposes, the foil foils them...
...shoes. Then, he says, "I found neon. It is living color, a color beyond color. The pen and the brush are outdated." He thinks of himself not as pop or op but as "a neon-realist." Says he: "I want everything in my work to be good-looking and brand-new. If you draw a Picasso and put neon on it, you don't have anything new." Raysse has fallen in love with painting in light: "Neon most accurately expresses modern life; it is standard all over the world. With it, you can project the idea of moving color...