Word: brand
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Dates: during 1980-1989
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...From all we've heard about Harvard, they're an excellent soccer team. We think our brand of play is very similar to Harvard's," says the Bruin mentor, who was a member of UCLA's national runner-up squads...
...difficult not to read in the election results a sizable voter allegiance to Reagan and his brand of flexible conservatism. Though it did not perhaps bring about the party realignment the G.O.P. had hoped for, the election nevertheless showed movement in the tectonic plates of American politics. According to a New York Times/CBS News exit poll, a larger percentage of voters between the ages of 18 and 24 cast ballots for the President than did any other age group, and for the first time since the New Deal, more of them identify themselves as Republicans than Democrats. Says California Congressman...
...Softsoap, last May introduced the first pump toothpaste, Check-Up. Now Colgate-Palmolive is following with Colgate in a pump, and Lever Bros, has put out a pump version of Aim. Procter & Gamble started test-marketing a Crest pump in August. Packaging experts predict a tough battle over which brand's pump design is superior. Crest's model, for example, uses valves to extrude the paste, while Colgate's design has a piston mechanism. The new containers generally cost 20% more than tubes. Even so, the companies think they will have far more success than the last...
...moment, APR's main problem is that people confuse it with National Public Radio. As APR Manager Rhoda Marx notes, "NPR was the only game in town for so long that the press and the public are locked into thinking of it as a generic rather than a brand name." Created in January 1982 by five major public radio stations (WNYC of New York, WGUC of Cincinnati, KQED of San Francisco, KUSC of Los Angeles and Minnesota Public Radio), APR has never produced its own shows, like NPR, but has acquired, distributed and marketed cultural programming to public radio...
Overall, it works, giving us a rather depressing crew of people, each wrapped up in his own problems and personal crises, each suffering from his own particular brand of loneliness. The tragedy of them all living in a house with paper-thin walls and yet still so lonely and so insulated, is something that Jennings lifts out of the melodrama, bringing it up to Williams at his best. As Williams's stage alter-ego, the Writer chronicles it all for us, commenting to his landlady, "I've learned so much here ... I should be paying you tuition...